publicity :: essays research papers

What is Publicity? Well humankindity is the Art of Attracting FREE open exposure making Ones self visible to the public eye now this may be a newspaper hold mention in a magazine on wireless or television interview or item its all waive exposure n one and only(a) paid visibility that can illustrate a positive or negative image to the general public. nowa twenty-four hourss Im sure your saying to your self forwarding sounds a lot like advertising, and youre wondering, whats the difference between advertize and publicity? Well ladies and gentlemen advertising is the activity of attracting public attention to a product or business or a band, as by PAID announcements in the form of print, broadcast, or electronic media much(prenominal) as the internet, what can Publicity do for you? To really hit the flourish on the head I would say Publicity provides important visibility. An article in newspaper or a story on radio or television will attract public attention and succuss publ ic interest and create awareness and build creditability for the cause youre promoting, past you and your organization can profit from this most important visibility Why attract publicity? One of the main reasons P.R professionals seek publicity and not advertising the significant word here is Creditability, publicity is regarded as more credible then advertising to attract positive publicity requires establishing a good working relationship with the media. This is of course easier said then done, your job as public relations professional is to provide the media with none biases information about your organization whether it is electronic or print with and you do this by furnishing them with a press release. Its what editors and reporters receive and read each day to make up there paper and decide what Stories to use. Never travail to lie to the media always be truthful it is imperative to be aboveboard and open all it takes is one lie one cover up and your creditability is destr oyed and in order for your creditability to be eradicated all that is needed is one nosey reporter trying to make a name for his or her self.Weather the mass media has lost relative influence to other proliferating choice communications vehicles or not the fact remains that securing positive publicity through the media still lies at the heart of public relations practice. contempt the growth of the internet and electronic media, print still stands as the moment one medium among public relations professionals.